4 - ALL THINGS PROMOTIONS

Moms are responsible for the majority of purchases in this country to the tune of $2.1 trillion.  
(Survey fielded by the Marketing to Moms Coalition)

There are Over 86,382 children are born every year in Indiana. 
(Indiana Department of Health Calculations and Graphing:  Indiana Business Research Center, IU Kelley School of Business

Consumers make most of their purchases based on brands: once they’ve decided that a particular brand is the best for what they want, they return to it time after time.(Pannos Winzeler Marketing)